Wardah Sempa June 13, 2013 
Yes, the Twilight heartthrob has just been named the new face for Dior Homme’s fragrance and is said to be payed £8 million for the campaign.
But it’s not like it’s all no work and all games, the French fashion house explained their reasons for their choice of who to join the close circle of friends, saying his growing maturity in his films outside of the franchise Twilight have shown how serious he is as an actor and his acting chops.
“He has since proven the scope of his acting talents by choosing films as varied as Remember Me by Allen Coulter, Water for Elephants by Francis Lawrence, in which he starred alongside Reese Witherspoon, or with his role as Bel-Ami, the famous Maupassant character,” said a representative of Dior.
The campaign is being shot by photographer Nan Goldin and filmed by French director Romain Gavras.
These are just a few leaked photos from the campaign shoot.
We are swooning already.
Words: Vanessa Dos Santos
