“Geek Chic” a term that has been floating around in pop culture for a few years now is taking a stronger hold by the brains behind WeLoveFine and Team Unicorn. The online-based store caters to all comic and science fiction fans bringing stylish clothing to what used to be a very niche market.
With the resurgence of Star Trek, Star Wars and Marvel comic films it only made sense to create a forum and place where fans can take the next step into fandom: clothing. Fashion is all about expressing yourself and now customers can express their love for the characters they care about.
The collection includes pullover sweaters, graphic tees, galactic and graphic tights and dresses all in the theme of everything “fan-fabulous”, a term that was coined by the women behind WeLoveFine.
Having spoken to WeLoveFine, the future of online store will see more of those “fan-fabulous” products such as dresses, leggings and tops. They will also be periodical hangouts for customers and fans. This is not just a retail online store but a place where fans can share their enthusiasm together.
WeLoveFine have also partnered with Team Unicorn, a multi-media team with a collection of Unicorn and Geek attire. Team Unicorn, run by Clare Grant, Milynn Sarley and Rileah Vanderbilt.
” The styles and fits that look and feel fabulous while proudly showing off one’s enthusiasm for the characters that they are fans of!” Says the Nicole Campos, manager of Press and Social Media for WeLoveFine.
Long gone are the days of the stereotyped fanboys being middle-aged men with pot bellies. WeLoveFine and Team Unicorn are all about showcasing the love for these series, films and games that have brought entertainment to our screens.
Check out their online store, just in time for holidays.
Stay posted for what’s to come in the new year:
http://www.welovefine.com/featured/96-geek-chic-fashion-and-fan-bulous?utm_content=bufferc04a0&utm_source=buffer&utm_medium=google&utm_campaign=Buffer
https://en-gb.facebook.com/welovefine
http://store.teamunicornftw.com/
Like their logo says, this is “made for fans by fans”.
Words: Vanessa Dos Santos
