Structured shifts and tailored tunics exemplify the season as AW13 reveals Victoria Beckham’s brand reincarnation.

From suffocating silhouette to tight tailoring VB iconic clothing choices exemplify sophistication throughout the industry. No longer overtly feminine the collection is put together yet stripped back: the new androgynous vibe embraces masculine tailoring with a utilitarian mood.

‘I feel like the Victoria, Victoria Beckham girl this season is an engaged intellectual with a sense of humour,’ says Victoria.

‘She can wear anything with aplomb yet she chooses the simplicity of a dress. She marches rather than walks, she drinks espresso, and she devours books and art and film. And she is subversively sexy without trying. I’d like to meet her…’ -Victoria Beckham

This no-fuss attitude isn’t just cultivated.

Words: Dominique Aspinall 

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